04.24.2013 11:06 AM

Canada Live: on the Trudeau spot, and other stuff

20 Comments

  1. patrick says:

    What evidence is there that the con ads are working. A bit early to tell isn’t it?

    • Edward E says:

      The con ads are negative information ads that elicit a response, while the Trudeau ad is just an introductory ad with nothing much in content other than suggesting that Canadians only want positive messages. Justin is the lead actor in his ad and he sounds Quebec-ish as well as uncertain over his leadership role. It’s not even a hardcore political ad.

    • Graham says:

      The Conservatives will point to the videos receiving the largest number of views of any ad they have ever done, including ads released in election campaigns, and they have received a massive increase in donations since the campaign launched.

      Of course the Liberals will also point to increased fundraising totals since the CPC launched and the number of “positive” comments posted on Trudeau’s video that the CPC ads aren’t working.

      Welcome to politics.

      All it really shows to this point is both ads have got their respective bases engaged.

  2. Graham says:

    Ignatieff did make some ads Warren.

    Remember him sitting in the forest, ironically saying pretty much exactly what Justin says here.

    I don’t know. I watched it again and it just feels slapped together with little thought just to get something out there because the Liberals felt they HAD to respond to the Conservatives ads with SOMETHING.

    At the very beginning the ads has the CPC spot on the TV and you here the voice from the CPC ad say “Justin Trudeau”, he shuts off the TV and says “Canadians deserve better”

    Just thought it was funny.

  3. Cath says:

    don’t know whether it’s the green board or what but it tints everything else a bit green.

  4. Philippe says:

    The weakness with Trudeau, especially considering Mulclair’s approach- is a perceived lack of substance. I understand the “don’t release policy to remain safe from attacks” bit- but imho he should be addressing that, and fast, because he’ll be portrayed as a sweet-talking no substance lightweight faster than we can bat an eye.

    • Austin So says:

      Wow. One week in, and people want a fully costed platform…? Is there an election next week that everyone is missing?

  5. Jon Adams says:

    The problem here from my POV is that Trudeau’s supporters are believing their own hype. This was the same thing that lead to defeat of the Wildrose in Alberta, Romney in 2012 and Kerry in 2004. The electorate loves nothing better than punish what they see as arrogant. That’s what I (begrudgingly) admire in Stephen Harper and Brad Wall: they don’t take support for granted.

  6. John Wright says:

    1. Last time I checked Justin Trudeau taught French and drama and here we have him sitting in front of a blackboard with a bunch of math on it… In an era of touted transparency in a new way of doing things this commercial begins with a contrived impressionable lie – a political ploy to make people think that this “teacher” actually has some kind of mathematical skill which would help you manage the economy in a bunch of other things. I think it was a stupid decision to do this in light of his “platform” of doing things a different way.

    2. What is his fixation with teachers and teaching? He talked about it in is speech at the convention and I couldn’t understand why he was feeling oppressed and that it even matters because it’s a provincial issue has nothing to do with the federal scene.

    3. Do we really want somebody who is a young schoolteacher running this country? Honestly, he looks like somebody you should be running for school board not to be prime minister of this country.

    4. You never get a second chance to make a first impression. His campaign team knew he was going to win the convention and they knew he was going to get defined by the conservatives within the first 24 hours. While it may not of been a fact, any good political operator knows that this is been the modus operandi. So why weren’t they ready to launch the night that he won the leadership and instead wait for the attack ads to become the issue and to define him. He should’ve taken the theme from his convention but maybe put him traveling different parts of this country in a very upbeat, political way meeting and reaching out to people and frankly I would have interspersed it with scenes from the Nahanni River in his yellow slicker raincoat and other interspersed shots of his family and things. The second ad I would’ve done with being a simple neck and head shot staring into the camera and going after the other two parties saying it’s time for a change because these people just don’t connect – or something to that effect. Or he could have even done it in Dalton McGuinty’s last campaign ad style standing against a white background and talking straight on about why she wants to be leader of this country. They should’ve been out of the box first with something sharp as opposed to something like what they’ve got.

    5. I really don’t remember anything that he said during the commercial except

    he doesn’t like attack ads and he’s not going to do it to the other guys. This is probably a great YouTube message for Liberals but it’s pretty weak and amateurish in the big leagues.

    So, those are my immediate impressions. It must be disappointing for Liberals who actually understand politics and the tactical side of winning.

  7. John Wright says:

    1. Last time I checked Justin Trudeau taught French and drama and here we have him sitting in front of a blackboard with a bunch of math on it… In an era of touted transparency and his own campaign dedicated to a new way of doing things, this commercial begins with a contrived impressionable lie – a political ploy to make people think that this “teacher” actually has some kind of mathematical skill which would help you manage the economy and a bunch of other things. I think it was a stupid decision to do this in light of his “platform” of doing things a different way.

    2. What is his fixation with teachers and teaching? He talked about it in is speech at the convention and I couldn’t understand why he was feeling oppressed and that it even matters because it’s a provincial issue has nothing to do with the federal scene.

    3. Plus, while the teacher cloak may appeal to youngsters, it simply opens up the question of “do we really want somebody who is a young schoolteacher running this country?” Honestly, he looks like somebody who should be running for school board not to be Prime Minister of this country.

    4. You never get a second chance to make a first impression. His campaign team knew he was going to win the convention and they knew he was going to get defined by the Conservatives within the first 24 hours.So why weren’t they ready to launch the night that he won the leadership and instead wait for the attack ads to become the issue and to define him? He could’ve taken the theme from his conventionand make him fresh and with momentum: maybe put him traveling different parts of this country in a very upbeat, political way meeting and reaching out to people using his campaign footage… and frankly I would have interspersed it with scenes of him from his beloved Nahanni River in his yellow slicker raincoat along with other interspersed shots of his family and things. And then maybe a second ad which could’ve done the simple “neck and head shot” staring into the camera and going after the other two parties saying it’s time for a change because these other people just don’t connect – or something to that effect. Or he could have even done it in Dalton McGuinty’s last campaign ad style standing against a white background and talking straight on about why he wants to be leader of this country. They should’ve been out of the box first with something sharp as opposed to something like what they’ve got.

    5. I really don’t remember anything that he said during the commercial except he doesn’t like attack ads and he’s not going to do it to the other guys. This is probably a great YouTube message for Liberals but it’s pretty weak and amateurish in the big leagues.

    So, those are my immediate impressions. It must be disappointing for Liberals who actually understand politics and the tactical side of winning. It looks like it was put together by kool-aid drinking dreamers not ready for prime time.

  8. MCBellecourt says:

    Hope this gets to you, Warren, as you are having your morning coffee. You’re going to like it, Guaranteed.

    http://www.ipolitics.ca/2013/04/24/a-new-way-of-taking-on-harpers-dirt-machine/

    😀

  9. ok says:

    As cost of living is going up and variable why welfare cheque is similar in all cities if you live in Toronto cost of living is higher than other cities
    One root cause to research minimum for living to reduce crime such as all bank rubbery seen in Toronto amonf black people is also find job for visible minority will lead them to hate and crime. At least government make sure motivation for s,all rubbery is because they are hungry and they do not know how to get them lead them to mentall illness or crime. While we must stop criminal This is like get out rockon out of your backyard who digging to garbage if you call animal society they will tell you do not put garbage out if come to caught one other rackon will come because there are too many of them out there … just protect yourself as best as you can..

    Then come and look at too much money spending or waste it such as how much money paid to fix hair of PM can done with much lower cost too.
    We understand PM must look good and normal but can do it in lower cost and not blame JT for PM bad hair day to be tough on crime not tough on hair.Thank you for your concern for root of the problems.

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