Musings —03.10.2018 03:30 PM—
From a few years back:
…as I argue in my book Fight The Right, the political brain is an emotional organ, not a rational one. On voting day, passion generally defeats reason. Values, as simplistic as they may seem to progressives, rule.
Values – that is, hopes, dreams, fears, the ineffable stuff of life – are deeply held, deeply emotional notions. Mountains of data make clear that conservatives are very good at values-based debates, and progressives usually are not.
Conservatives have achieved supremacy in the European Union, Canada and the United States – jurisdictions where the majority of voters identify themselves as progressive – by expertly dominating the values debate, whether the subject matter is class resentments or fighting terror. Progressives, meanwhile, too often become tongue tied when talking about values. They’re not good at it.
As a result, voters (even progressive ones) drift towards conservative politicians and parties because they equate urban, university-educated progressives’ (a) reluctance to talk about values with (b) having no values at all.